FMCG distributor intelligence by country.

Bourchanin & Cie

A premier importer of alcoholic beverages. They hold the rights for the world's biggest liquor portfolios (Diageo, LVMH), supplying the entire licensed on-trade (hotels, bars) and off-trade market.

Cosumar

The national sugar giant. While they process local beet/cane, they are a massive industrial importer of raw sugar (mainly from Brazil) to meet national demand, controlling the entire refining value chain.

Diana Holding (Ebertec / Atlas Bottling)

A historic agro-industrial conglomerate. Their subsidiary 'Ebertec' is a massive importer of premium spirits (Bacardi, Grey Goose) and wines, while 'Atlas Bottling' manages Coca-Cola production and distribution.

Dislog Group

Morocco's leading FMCG distributor. They manage a massive fleet and logistics network, acting as the exclusive partner for Procter & Gamble, Mars, and Kellogg's, covering over 70,000 retail outlets.

Food Group Trading (FGT)

A specialized FMCG importer focusing on premium and international brands. They distribute high-value items like Lindt chocolate, Loacker wafers, and Red Bull to modern retail and A-class grocers.

Foods & Goods

A niche but powerful importer specializing in gourmet and non-Halal (pork) products for the expat and diplomatic community. They supply pork products, fine cheeses, and Italian goods to licensed retailers.

Grands Moulins du Maroc

One of the largest millers in the country. They are a critical industrial importer of soft and durum wheat from France, Canada, and the Black Sea to produce flour for the national bakery sector.

Izdis

A growing distribution company acting as a partner for international brands looking to enter the Moroccan market, covering both modern trade and traditional wholesale channels.

LabelVie Group (Carrefour Maroc)

The exclusive franchisee of Carrefour in Morocco. They operate Carrefour hypermarkets, markets, and the 'Atacadao' cash & carry chain. They are a critical importer of French and European food products.

Lesieur Cristal (Avril Group)

The leader in the edible oils sector (subsidiary of French group Avril). They import massive volumes of soy, sunflower, and corn oil for refining and bottling under Morocco's most famous oil brands.

Marjane Holding

The state-backed retail giant and market leader. Marjane operates the largest network of hypermarkets and supermarkets (Marjane Market). They are a massive direct importer of FMCG, electronics, and fresh food.

Rosifood

An agricultural trading specialist. They import industrial food ingredients, specifically milk powder and butter fat, supplying the Moroccan dairy and pastry industries.

Scandimar

A leader in the seafood sector. They import frozen fish and fresh salmon (often from Norway) for processing and smoking, supplying the retail and hospitality sectors.

Stock Pralim (Anouar Invest)

Part of the Anouar Invest Group. Stock Pralim is a major importer and distributor of biscuits, canned foods (tuna, corn), and dairy products, managing widely recognized mass-market brands.

Yawgi Distribution

A major distribution partner focused on snacks and beverages. They are the key logistics arm for PepsiCo products (Beverages and Lays chips) in specific regions of the kingdom.